Why has Channel 7 messed up the Olympic viewing?

I have no answer, other than to agree completely! We've been tormented now by seven's inane coverage for three olympics. Thank goodness for SBS, who atleast put together professional and exciting footage of the games. 6 hours of softball - a to be discontinued (insanely boring imho) game, prime time... Not to mention all the other excitement we've missed out on because of endless repeats... With so many events and so much action, you'd think they'd be able to put together a more up-to-date and relevant program.